INVITATION TO BE FEATURED IN THE NEXT BEST-SELLING BOOK
WOMEN
IN BUSINESS
Breaking Through
V2 in the Women In Business Series
INVITATION TO BE FEATURED IN THE NEXT BEST-SELLING BOOK
WOMEN
IN BUSINESS
Breaking Through
V2 in the Women In Business Series
#pinkshoesisters
Join The Pink Shoe Movement - The Founders
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Want to know about the Authors in Volume 1
5 Key Reasons Women Entrepreneurs Should Consider Writing a Book
There are so many reasons why women entrepreneurs can benefit from writing a book.
Typically, there are greater barriers for women than men in entrepreneurial businesses to advance or even be seen in their industry.
So, of course, writing a book can boost a female business founder’s profile. And position them more visibly in a hyper-competitive freelance environment.
This can have the side-effect of snagging them other opportunities such as paid appearance and speaking gigs. But building on their bread and butter is not the only reason that writing a book is something women entrepreneurs should consider.
Books are a platform upon which to convey creative ideas and your own value as a leader.
This is something you might have difficulty doing in other work-related spaces. Especially if your industry is one that is traditionally dominated by men.
Often it’s a struggle to be taken seriously, and to have your voice and ideas heard. But when you write a book, the floor is all yours.
Women can have difficulty with promoting themselves and their work. No matter how passionate and proud they feel about their business, they’re conditioned not to brag.
But research by Women of Influence and Thomas Reuters shows that this deep discomfort of self-promotion can often stop them from advancing in our businesses and careers.
Being featured in and participating in a book helps you to own your accomplishments.
As you are interviewed about your chosen topic you can’t avoid expressing your talents and expertize.
You may not be confident in promoting yourself vocally in a room full of peers, but a book can be a stepping stone towards developing that confidence. After all, it does a lot of the talking for you.
The dominant entrepreneurial culture is oriented towards men.
Negative behaviors towards female entrepreneurs can be seen in everything from work-life imbalances to start-up funding decisions.
Preferred leadership styles and workplace traits such as assertiveness, aggressiveness and risk-taking that are traditionally viewed as masculine, can force women into working in a way that feels inauthentic and uncomfortable.
So when female entrepreneurs start writing about their own businesses and ideas, they’re often presenting new business models that support the specific needs of women.
This can strengthen their appeal to more women-focused communities.
It can be a battle for first-time female writers to be taken seriously by readers, let alone publishers. But the more women write, the more women write.
Representation on our bookshelves and across writing genres, including business and career books, matters.
Male writers are still published and reviewed more than female writers.
Their voices are heard more. Their concerns gain greater credibility.
Seeing more women writing beyond traditional themes in areas such as business and entrepreneurship develops the narrative around women’s contribution to entrepreneurship.
And it might just encourage other women innovators to add their own voice.
As a woman you have particular perspectives and experiences. However, you may have learned to downplay or even hide them when discussing business practices with your mainly male peers.
But within the pages of a book, it can be this specific outlook that resonates with your target reader. Especially if they’re other women.
Women across the country could easily recognize themselves in Hartley’s description of the exhausted mom-partner-business professional organizing birthday parties and family trips alongside presentations and work meetings.
Such perspectives may seem irrelevant because you’re coping with them daily. But they offer huge value to other women trying to build businesses against previously ignored odds.
ABOUT THE PROJECT
This book will allow you as a successful women in business to share "How they are moving the needle towards success"
Frequently asked question
Here are a few answers to our most common questions
Yes.
Each contributor is required to purchase a publicity package to give the project more exposure and reach.
Also a time investment of about 8 to 10 hours over a 3 month period.
Yes. You will receive author credit, but you will not receive royalties.
You however receive proceeds from private sales after the final publication. Your format of the book will be placed in your own KDP Account where you can sell the book and reap the reward of all proceeds.
1. It will quickly increase your "know, like and trust" and make converting prospects to clients easier because you are positioned as an expert on your specific topic.
2. Being featured in this book will increase your visibility and exposure, increase your authority, help you generate more leads and be positioned to get more speaking engagements. A book is the best multi-purpose marketing tool there is.
3. You will begin to establish yourself as the “go to” person in your industry in a unique way be associating yourself with a Community "Give Back" project.
4. You will benefit from the credibility of the other contributors and be associated as an expert in your field because you are featured in an "Professionals Profiles" book.
1. Joining a Multi-Author Book helps you to expand your audience and exposure and allows you to keep your cost down by sharing the expenses with others.
2. Being featured in a multi author book will increase your visibility and exposure, increase your authority, help you generate more leads and be positioned to get more speaking engagements. A book is the best multi-purpose marketing tool there is.
3. You will be able to still focus on your clients and not on writing, publishing, and marketing your book.
4. You will benefit for years to come when others are also marketing your book.
Get Featured in Major Media
The Opportunity - Exposure, Visibility, and Increased Credibility
This is a unique business profile enhancement opportunity that will further establish you as a trusted professional when someone Googles you.
You will stand out from others in your industry by the nature of the content that can be found about you.
Participating in a collaborative expert book quickly builds credibility, authority, and it enhances your business profile, which will help you in your business or career.
SPEAKING OPPORTUNITIES
Participants of the book will be able to also participate in speaking opportunities. This Virtual Summit will allow you to build authority, educate others, and promote your brand is a highly professional manner.
PODCAST OPPORTUNITIES
Participants of the book will be featured on Two Chics in the City podcast. This interview will allow you to build authority, educate others, and promote your brand in a highly professional manner.
Publishing
Cover design. A professionally designed book cover has been proven to be the number one factor people use to decide to read or buy a book.
E-book design. We convert to the mobi (Kindle) and epub formats; that allows us to distribute anywhere.
Best-Seller Launch Details
Reaching best-selling status is a considerable milestone, and once reached, it should be publicized and should include a campaign announcing the accomplishment.
We will launch a campaign to help you achieve best-selling status.
Join Now - Limited Spaces
Authority Interview on a Technology platform
Featured in a Book Chapter (Paper Back & Ebook)
Best Seller Campaign
Two - Individual Press Release Syndicated to (ABC, CBS, NBC, Fox affiliates = 300 outlets) with a media report
Name included in two Authority Release
PDF of your Chapter
Podcast Interview - You will receive one or more Interviews on various business related Podcast.
General Social Media Post
Social Media (3 day) Campaign with custom graphic
Featured in the Business Innovators Magazine
Featured in a Small Business Trendsetters Article (with a syndication report)
Custom Cover (Name & Picture will appear on the cover of the book)
Custom Interior of book (your chapter moved to first place in the book)
Speaking Event at a Virtual Summit
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